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Building anticipation: How to make engaging gameplay trailers - Vimarsana News

Building anticipation: How to make engaging gameplay trailers

Trailers are an essential element in the modern game's marketing campaign. And a strong gameplay trailer can take a title from obscurity to the top of the pre-order list in a matter of days. Conversely, a weak trailer can have a game struggling to leave an impression, let alone connect with its core audience. At GI Live: Online, Gnet's director of brand management Niko DeMordaunt and group creative director Andy Mitchell shared practical advice on how studios and publishers can work with an agency to create the best gameplay trailers possible -- and elevate their marketing campaigns in the pr...

BBCNEWS Breakfast June 6, 2021 05:34:00 - Vimarsana News

BBCNEWS Breakfast June 6, 2021 05:34:00

You are absolutely entitled to, we are grateful. you are absolutely entitled to, we are grateful-— you are absolutely entitled to, we are grateful. don't thank me, i am no hero, are grateful. don't thank me, i am no hero. i — are grateful. don't thank me, i am no hero. i was— are grateful. don't thank me, i am no hero, i was lucky. _ are grateful. don't thank me, i am no hero, i was lucky. all— are grateful. don't thank me, i am no hero, i was lucky. all the - are grateful. don't thank me, i am| no hero, i was lucky. all the heroes are dead and i will never forget them as long as i liv...

What does Lego look for when investing in game companies? | GI Live Online - Vimarsana News

What does Lego look for when investing in game companies? | GI Live Online

For Lego, "play is the best way of learning." Looking "beyond the brick," the company is keen to invest in startups and entrepreneurs building the future of education and digital play, and it's this "learning through play" lens that focuses much of Lego's educational aspirations. Talking at GI Live, Lego Ventures' managing director, Rob Lowe, detailed the company's current priorities, as well as highlighted the type of businesses -- and projects -- it's looking to collaborate with. "Learning through play can be the best way to learn to understand new concepts," Lowe explained. "To absorb inf...

How fans made Human Fall Flat an indie hit | GI Live Online - Vimarsana News

How fans made Human Fall Flat an indie hit | GI Live Online

We speak to No Brakes Games about the continued rise of the 25 million-selling physics-based sensation

Iam8bit on keeping physical alive in the age of downloads | GI Live Online - Vimarsana News

Iam8bit on keeping physical alive in the age of downloads | GI Live Online

Founder Jon Gibson discusses how specialised manufacturers have adapted to the shift towards digital