What is customer vulnerability? - TechCentral
Vulnerability is a driving factor behind many human interactions, and business dealings are no exception. The unique circumstances brought about by the Covid-19 pandemic have resulted in a significant increase in the number of customers who are experiencing crisis and vulnerability. As such, it’s more important than ever for organisations to develop strategies for understanding customer vulnerability, gain and act on insights related to customer vulnerability, identify vulnerable customers, and empower employees to manage relationships with vulnerable customers effectively. A company’s in...
Source: techcentral.co.za