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Sydney Opera House celebrates 50 years with Tim Minchin and The Monkeys

Sydney Opera House celebrates 50 years with Tim Minchin and The Monkeys
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Sydney Opera House launches special musical tribute film via The Monkeys to celebrate 50 years of bravery, creativity and wonder

The Sydney Opera House has just released a special musical tribute to mark 50 years of bravery, creativity and wonder at the world’s most celebrated cultural landmark. The musical tribute by Tim Minchin features a cast of Australian artists reminding us of the endless possibilities when you don’t Pl ....

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Hyundai says the future wants its car back in new Tucson campaign via Innocean Australia


July 27 2021, 9:21 am | BY Ricki Green | 7 Comments
Hyundai is to launch its new brand organising idea this month, called “Imagine that” with the all-new Tucson SUV in a campaign that brings Australians closer to tomorrow’s car today by creative agency, Innocean Australia.
 
Hyundai Australia’s new brand idea focuses on Hyundai’s world class innovation credentials. The all-new Tucson marks a step change for Hyundai, helping customer reappraisal of the brand to one which is more visually desirable and innovative.
The campaign idea, “Tomorrow wants its car back” is based on the revolutionary all-new Tucson as a preview of Hyundai’s bold design and innovation led future, a car that looks so futuristic that it really shouldn’t be available in 2021. The campaign execution sees robots coming from the future to steal back what is rightfully theirs from 2021. ....

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