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Customers were people who had a business reason for having these things or some super rich dude who just wanted to show off. the big breakthrough idea was the idea of cellular systems. >> it's called cellular because your telephone is tied in to different transmitters, called a cell, and as you travel, the signal goes from cell to cell. >> this is something never ton before. if you don't have one you probably will have one in a decade say the makers. as the price comes down to the range of other high-tech toys. >> there were people who understood even in the early days that being trapped in a ...

Pop up in the mid 1980s, the customers were people who had a business reason for having these things or some super rich dude who just wanted to show off. the big breakthrough idea was the idea of cellular systems. >> it's called cellular because your telephone is tied in to different transmitters, called a cell, and as you travel, the signal goes from cell to cell. this is something never ton before. if you don't have one you probably will have one in a decade say the makers. as the price comes down to the range of other high-tech toys. >> there were people who understood even in the early d...

Pop up in the mid 1980s, the customers were people who had a business reason for having these things or a super rich dude who just wanted to show off. the big break through idea was the idea of cellular systems. >> it's called cellular because your telephone is tied in to different transmitters, called a cell, and as your car travels, the signal goes from cell to cell. this is something never ton before. if you don't have one you probably will have one in a decade say the makers. as the price comes down to the range of other high-tech toys. >> there were people who understood even in the ear...

Pop up in the mid 1980s, the customers were people who had a business reason for having these things or a super rich dude who just wanted to show off. the big break through idea was the idea of cellular systems. >> it's called cellular because your telephone is tied in to different transmitters, called a cell, and as your car travels, the signal goes from cell to cell. this is something never ton before. if you don't have one you probably will have one in a decade say the makers. as the price comes down to the range of other high-tech toys. >> there were people who understood even in the ear...

And the first thing you always said was, hey, i'm calling from the car. >> when these things started to pop up in the mid 1980s, the customers were people who had a business reason for having these things or a super rich dude who just wanted to show off. the big break through idea was the idea of cellular systems. >> it's called cellular because your car phone is tied into different transmitters, called a cell, and as your car travels, the signal goes from cell to cell. >> this is something that had never been done before. >> if you don't have one now, you probably will have one in a decade sa...