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Big Hit Entertainment to Change Its Name to HYBE Corporation

By
Mar 11, 2021
Big Hit Entertainment, home to world-famous boy group BTS, will no longer maintain its name as it will officially be changed to HYBE Corporation.
Big Hit Entertainment Announces to Change Their Company Name
On March 10, documents about the changing of Big Hit Entertainment's company name circulated online. Big Hit has since officially confirmed the rumors through a report filed to Korea's Financial Supervisory Service. And according to the report, Big Hit Entertainment will be changed to HYBE Corporation.
(Photo : Big Hit Twitter)
The change in the name of Bang Si Hyuk's company was done to mark its start as a comprehensive content label with a variety of purposes instead of being an entertainment agency only. Big Hit's founder previously said that they aim to become the leading entertainment and lifestyle platform in the world. And by removing "entertainment" in their name, they will have a new, all-inclusive image as a general content group.

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