WWF national branding campaign marks 2021 as the year to show your love
Washington, DC – Today, World Wildlife Fund (WWF), the global conservation nonprofit known for its iconic panda logo, launched a national brand marketing campaign across the U.S. declaring 2021 as a crucial year to show your love for nature. The year-long campaign, “Love It or Lose It,” debuting the week of Valentine’s Day, calls on everyone to show their love for nature, upon which all of humanity depends. Anchored by a multi-channel public service announcement campaign, virtual events, and a newly released rendition of Elvis Presley’s “Love Me Tender” by singer-songwriter K.S....
Source: worldwildlife.org