Chery on top: Chinese manufacturer posts record 2023 sales in SA
Chery has been particularly strategic in its design department, poaching as head of design Kevin Rice, who previously worked for BMW, Opel, Saab and Mazda. Chery’s chief designer is Steve Eum, an American Korean wunderkind who cut his design teeth at Ford and Hyundai.
Source: dailymaverick.co.za