Slideshow: New products from Justin's, Dunkin' and Hi Chew
New products are sweet and indulgent.
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New products are sweet and indulgent.
Japanese candy brand HI-CHEW launched a direct-to-consumer (DTC) website as part of a broader strategy to appeal to Gen Z consumers, Joanne Hsu, senior brand marketing manager at Morinaga America, told FoodNavigator-USA.
Hi-Chew was first created in 1975 when Morinaga sought to combat the Japanese taboo of taking food out of your mouth in public by creating an edible chewing gum.
Many snack and candy companies are shifting towards using more natural, whole-food ingredients and avoiding artificial flavors, colors, and preservatives. Here are some of the splendid brands upgrading our treats, as seen at ECRM’s Better for you Snack show
/PRNewswire/ -- HI-CHEW™, the immensely fruity, intensely chewy candy has expanded its innovative portfolio of vibrant products with the introduction of...