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Published January 24, 2021, 8:00 AM This Filipino book may just be what you need to get your company or business the marketing boost it needs People rose above the challenges of 2020 through constant self-improvement, helping each other out and dreaming of a brighter tomorrow. Despite the pandemic and the economic crisis that has followed, many have started their own ventures by establishing small businesses and coming up with creative, money-making ideas. While ushering in the new year means even more obstacles, it also offers opportunities to grow, learn, and be better. In marketing and communications, the backbone of companies, for instance, a new book has been published about the increasing significance of the two intertwined fields. ....