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Fighting the Good Fight: How Vanish created a product story that really mattered. - Vimarsana News

Fighting the Good Fight: How Vanish created a product story that really mattered.

Hear from the senior marketing and creative minds behind Vanish’s Me, My Autism & I campaign and learn how to drive meaningful representation in advertising and avoid “purpose-washing”

Vanish's moving mini-doc wins TV creativity award - Vimarsana News

Vanish's moving mini-doc wins TV creativity award

Havas London’s “Me, my autism and I” TV spot is the latest Thinkboxes winner

Why a Household Brand Made an Honest Film About Autism - Vimarsana News

Why a Household Brand Made an Honest Film About Autism

Vanish and Havas London made a film depicting the overlooked perspective of an autistic girl.

Source: adweek.com
Vanish partners with Europe's best-known gamers to combat real and virtual clothing waste - Vimarsana News

Vanish partners with Europe's best-known gamers to combat real and virtual clothing waste

Gaming-focussed #ReSkinChallenge was part of wider #ReWear campaign.

Reckitt CMO on sustainability, 'Generation Rewear' and its 'weapon against waste' - Vimarsana News

Reckitt CMO on sustainability, 'Generation Rewear' and its 'weapon against waste'

FMCG advertisers have historically allocated a majority of ad investment to linear TV. But by complementing this traditional channel with online branded content, Reckitt has been able to reach new digital audiences with its purpose-led ‘Generation Rewear’ campaign.