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January made it clear: Greenwashing isn't going to fly in 2022 - Vimarsana News

January made it clear: Greenwashing isn't going to fly in 2022

We are just a little over one month into a new year and, from the usual suspects like Shell to supposedly sustainable brands like Oatly, there has already been a swathe of high-profile greenwashing stories. Smart businesses should be taking note, argues edie's senior reporter Sarah George.

Source: edie.net
What if the CEO asks me about… avoiding greenwashing? - Vimarsana News

What if the CEO asks me about… avoiding greenwashing?

With consumers increasingly demanding greener and more sustainable products, retailers and consumer brands are busy innovating in an effort to reduce…

Sustainability is not just a fleeting fashion - Vimarsana News

Sustainability is not just a fleeting fashion

Despite the climate emergency being thrust into the global limelight with COP26, new research shows the challenge retailers face with keeping…

Label your sustainability claims - Vimarsana News

Label your sustainability claims

Ahead of the 2021 United Nations Climate Change Conference planned for October and November in the UK, Avery Dennison has teamed up with forecasting consultancy The Future Laboratory to publish a new report: Regenerative Retail Economy. The information was released when the UN Framework Convention on Climate Change challenged retailers to ensure that 20 percent of the retail

Will your green claims stand up to scrutiny? - Vimarsana News

Will your green claims stand up to scrutiny?

Following the UK competition watchdog's very targeted announcement this month that it will be prioritising fashion brands as part of its green claims