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Banijay Rights has licensed more than a dozen of its scripted titles to Nordic Entertainment Group (NENT Group), ahead of the launch of its Viaplay streaming service in the U.S.
- Viaplay to offer fans of Nordic drama award-winning Viaplay Originals and high-quality acquired Nordic films and series - Service initially available on Comcast's Xfinity platforms
Cathy Payne, CEO of Banijay Rights, talks to World Screen Newsflash about the company's diverse scripted offerings, which are broad enough to satisfy the growing demand for content from linear channels and the increasing number of SVODs and AVODs, all looking for international and local programming.
13/10/2021 - The six-part show, created by Alexandra-Therese Keining, centres on a determined boxer with a chequered past
13/10/2021 - The six-part show, created by Alexandra-Therese Keining, centres on a determined boxer with a chequered past