How Activewear and Luxury Brands Are Driving Web3 Innovation
Some activewear and luxury brands are leveraging NFTs and the metaverse in ways other marketers can learn from.
Source: businessinsider.com
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How the Role of the CMO Is Changing Amid Culture and Technology Shifts
Chief marketing officers must navigate evolving business goals and cultural shifts. As a result, the function of CMOs has notably changed.
Source: businessinsider.com
25 Most Innovative Chief Marketing Officers of 2023
CMOs from Mastercard, Autodesk, and others are shifting budgets to digital platforms and shaking up how they appeal to younger consumers.
Source: businessinsider.com
The CMO of Indeed Shares Insights on the Complexity of Her Job
The author, Jessica Jensen, who is CMO at Indeed, shares her perspectives on the complexity of her job, and how she stays motivated and engaged.
Source: businessinsider.com