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8 Star Energy's first CMO outlines plans for global growth Renewable energy company's first chief marketing officer shares her priority list and learnings as a leader Launching key new products into fresh territories, setting out and implementing an overarching brand strategy and building digital customer touchpoints are just some of the priorities 8 Star Energy’s first chief marketing officer has in her sights.   Diana Di Cecco was appointed to the clean energy company in late 2020 and has a dual reporting line to CEO, Clark McKeon, and company founder, Julian Sweeney. She brings with h...

​CMO’s top 12 marketing leadership profiles of 2020 We dive into our top dozen CMO interviews, from ABC ot Mars Wrigley, Lenovo, IAG, Suncorp and more One of the staples of our editorial calendar is our profiles of chief marketing officers locally and internationally. And boy has it been an interesting year for these interviews. Faced with rapidly changing communications, customer and market conditions, marketing leaders have arguably had one of the toughest – and most exhilarating – years on record. The stories of their efforts to drive brand and marketing innovation in the face of ...