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A U.S.-based makeup brand is facing online backlash following its latest drop of foundation shades that feature a dark black complexion.
Gen Z beauty brand Youthforia's new "darkest shade" appears like unpigmented paint to TikTok influencers. Here, a beauty editor explains the controversy.
How beauty founders Fiona Co Chan, Dorian Morris and Leslie Thornton are redefining the beauty business.
Mark Cuban usually invests if he can see himself using a company’s products. His “Shark Tank” deal with makeup startup Youthforia centered around his...
Mark Cuban usually invests if he can see himself using a company’s products. His “Shark Tank” deal with makeup startup Youthforia centered around his...