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The right scents can offer nostalgic comfort and mood-boosting brightness

Perfumer Jo Malone shares where she gets her inpiration, her scent philosophy and building another global brand, Jo Loves.

5 of the best uplifting fragrances to try now The right scents can offer nostalgic comfort and mood-boosting brightness The perfect perfumes for Spring Credit:  Ian Walsh It is the understatement of the century when I write that we could all do with a little escapism right now. I find some in the form of a bottle of perfume. Fragrance can be comforting and nostalgic, like giving an old friend a hug. That’s what I thought when I first smelled  Arizona Bloom by Floral Street. The earthy amber notes and pepperiness give the jasmine and fig clout and staying power. If you’re looking for a l...

Jo Malone: "The best creativity comes when you have the smallest amount in your hands" Roberta Schroeder © Courtesy The iconic perfumer on conjuring hope, the future of fragrance, and the scents that make her happy Jo Malone is in an optimistic mood when she calls me from her Belgravia home. “I’ve just had a really great idea; I’m going to try and put it into practise within the business in a month,” she says. “It’s quite a big challenge, but that’s what life’s about. I can't really tell you about it yet, but it’s a really simple idea – and sometimes tho...