Snapchat Study Reveals: 96% of Indians Possess Nicknames, Sonu and Babu Top the List!
Snapchat, in partnership with YouGov, releases a study on India's nickname culture and launches two Augmented Reality lenses that allow Indian users to flaunt their nicknames. The study reveals that nicknames are deeply ingrained in the Indian identity, with over 96% of Indians having used a nickname at some point in their lives., Technology & Science News, Times Now