McDonald's beats sales estimates as cheaper burgers draw consumers
(Reuters) -McDonald's beat market expectations for quarterly profit and comparable sales on Thursday, as the restaurant chain's relatively cheaper burgers and fries attracted cost-conscious diners in an inflationary environment. While U.S. restaurants such as McDonald's have had to raise prices to offset a hit to profit from higher costs, the company has still managed to keep its prices lower than its competitors. McDonald's has also attracted more diners to its more than 13,000 U.S. outlets with promotional deals such as the Grimace Birthday Meal, a popular limited-time...