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Top News In Comscore Inc Today - Breaking & Trending Today

'Doctor Strange' stays on top, 'Downton' at No. 2 - Vimarsana News

'Doctor Strange' stays on top, 'Downton' at No. 2

"Downton Abbey: A New Era" opened in second place domestically last weekend and with a much weaker debut than its 2019 predecessor, as a key demographic for the film, older women, proves to be one of the most difficult to persuade back into theaters.

Survey: OOH ads beat counterparts in consumer action - Vimarsana News

Survey: OOH ads beat counterparts in consumer action

The Out of Home Advertising Association of America, the trade group representing the OOH advertising industry, released a survey in partnership with Comscore, Inc., a company that evaluates media across platforms, examining the link between advertising, online activation and ad…

ComScore: Q1 Earnings Snapshot - Vimarsana News

ComScore: Q1 Earnings Snapshot

RESTON, Va. (AP) _ ComScore Inc. (SCOR) on Tuesday reported a loss of $9.3 million in its...

Source: ctpost.com
'Fantastic Beasts' topples 'Sonic 2' to lead holiday box office - Vimarsana News

'Fantastic Beasts' topples 'Sonic 2' to lead holiday box office

The film follows zoologist Newt Scamander and his battle against a dark wizard.

Comcast's ad sales unit taps Comscore for local TV measurement 'currency' - Vimarsana News

Comcast's ad sales unit taps Comscore for local TV measurement 'currency'

Effectv, the Comcast unit, says the agreement gives its clients choice in selecting a measurement currency platform for local TV.