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Christina Jefferson grew up in a Baptist family before converting to Judaism along with her wife. Now, she attends synagogue, volunteers and sees her job as a form of 'tikkun olam'
Though she calls herself an “art kid” at her core, Christina Jefferson is no stranger to contact sports. Recently hired by the San Francisco 49ers to lead diversity and inclusion efforts inside the football organization — a newly created position — Jefferson has a long history with a quite different , yet still bruising, athletic pursuit: roller derby. In roller derby, players in full pads and helmets race around an oval track in roller skates, jostling and jockeying for lanes, blocking and body checking each other along the way. The sport traces its roots to the 1930s but was revital...
49ers Hire Christina Jefferson as Director of Diversity, Equity, and Inclusion Apr 01, 2021 at 09:30 AM Copied! Chloe Jackman The San Francisco 49ers announced on Thursday the hiring of Christina Jefferson to the newly created position of Director of Diversity, Equity, and Inclusion (DEI). A demonstrated change-maker in the DEI field, Jefferson comes to the 49ers after six years with Sephora spending most of that time leading their diversity and inclusion efforts company-wide. "I am honored to join the 49ers as their first director of diver...