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Marketing and Retail Trends 2024, by Zuko Mdwaba - Vimarsana News

Marketing and Retail Trends 2024, by Zuko Mdwaba

The principle of "garbage in, garbage out" applies particularly well to generative AI (artificial intelligence). 

How to build brand equity among customers - Vimarsana News

How to build brand equity among customers

Recognised as the gold standard of awards, the World Travel Awards was established in 1993 to acknowledge, reward and celebrate excellence across all key sectors of the travel, tourism, and hospitality industries...

3 Ways Product Management Is Shaping The Future Of Innovation And Market Success - Vimarsana News

3 Ways Product Management Is Shaping The Future Of Innovation And Market Success

The benefits of product management are hardly limited to the products you create and sell. At its core, product management can be seen as a driver of exceptional customer experiences—and the profitability that goes with them.

Source: forbes.com
Consumer surveys show a growing distrust of AI and firms that use it - Vimarsana News

Consumer surveys show a growing distrust of AI and firms that use it

Surveys from Salesforce and Roy Morgan suggest consumers are distrusting of businesses using AI and believe it causes more problems but another survey says most Americans haven’t even used ChatGPT.

Top Benefits of Account Planning Strategy For Small Businesses in 2023 - Vimarsana News

Top Benefits of Account Planning Strategy For Small Businesses in 2023

Top Benefits of Account Planning Strategy For Small Businesses in 2023