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Are you tired of being bombarded with relentless advertisements that seem to know exactly what you need, even before you do? We’ve all experienced the feeling of being manipulated by aggressive marketing tactics, but when does it go too far?In just a few short paragraphs, we’ll delve into the world of aggressive marketing and consumer […]
US Federal Trade Commission is considering updating guidance document on digital advertising to tighten legislation against online consumer manipulation. FTC aims to increase digital advertising enforcement and address technology changes that have recently emerged.
FTC released report showing increase in use of sophisticated dark pattern design practices by retailers to manipulate consumers into making decisions that benefit retailers at consumers’ expense. Report examined dark pattern use across many industries.