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Sneaker Release Guide: NOCTA Hot Step 2, 'Haven' Nike Book 1 - Vimarsana News

Sneaker Release Guide: NOCTA Hot Step 2, 'Haven' Nike Book 1

From the Nike NOCTA Hot Step 2 to the 'Haven' Nike Book 1, here is a complete guide to all of this week's best sneaker releases.

The New Converse Weapon Shoe - Vimarsana News

The New Converse Weapon Shoe

The Converse Weapon’s slogan was fittingly “more of NBA’s big guns are wielding a new Weapon.” That was a humble nod to the players who filled the popular leather sneaker like Magic Johnson, Larry Bird, Isaiah Thomas, and Mark Aguirre (to name a few.)

Fragment Sneaker Collabs Through the Years: Nike, Dr. Martens & More – Footwear News - Vimarsana News

Fragment Sneaker Collabs Through the Years: Nike, Dr. Martens & More – Footwear News

Fragment Design founder Hiroshi Fujiwara has collaborated with brands like Nike, Converse and more over last two decades. Get more details here.

Companies hope to turn All-Star fans into customers with retail pop-ups, activation sites – Indianapolis Business Journal - Vimarsana News

Companies hope to turn All-Star fans into customers with retail pop-ups, activation sites – Indianapolis Business Journal

Dozens of companies will be promoting their brands and rolling out new merchandise at NBA All-Star Weekend events, including Under Armour, AT&T, Google, Kia, Starry, Lids, State Farm, Converse and Skims.

Source: ibj.com
Converse Is Bringing Back the Weapon, Magic Johnson's Most Iconic Sneaker - Vimarsana News

Converse Is Bringing Back the Weapon, Magic Johnson's Most Iconic Sneaker

Shai Gilgeous-Alexander is the face of the shoe's new campaign, which touts a return to “history, not hype.”

Source: gq.com