Study: Car dealer websites are terrible & how it can be fixed
A new study shows, with more customers looking online for their next car buying experience, how even a few words online can decide the fate of a sale for car dealers.Shift Digital's Winning Strategies for Converting Shoppers to Buyers, states that a car dealer's website shouldn't list more than 4 Call-to-Action (CTA) on their webpage, which shows the vehicle details.