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Here is how the Super Bowl ads will be different this year Share on Facebook Karen TownsendPosted at 5:31 pm on February 6, 2021 Share on Facebook Share on Twitter Super Bowl LV will be played tomorrow, in case there has been a news blackout in your house for the past few days. It’s the main focus of stories during sports segments on network and cable news shows. As with everything else in our lives, Super Bowl ads will be different this year, thanks to the coronavirus pandemic. This year the focus is less on selling products and more on feel-good, inspirational messages.

Feb 1, 2021 Budweiser has announced it won't air commercials during the Big Game on Sunday for the first time since 1983. Instead The company will donate a total of $1 million worth of commercial slots to the Ad Council and Covid Collaborative's Vaccine Education Initiative. Anheuser-Bursch InBev will use the marketing dollars to raise awareness about COVID vaccines and distribution.

Virginia Tech expert: Super Bowl ad giants taking pandemic seriously Published Monday, Feb. 1, 2021, 4:39 pm Join AFP's 100,000+ followers on Facebook Purchase a subscription to AFP | Subscribe to AFP podcasts on iTunes News, press releases, letters to the editor: augustafreepress2@gmail.com Nneka Logan. Photo courtesy Virginia Tech. Traditional big spenders on Super Bowl ads are sitting this one out, and letting stakeholders know that they take the pandemic seriously, according to Virginia Tech’s Nneka Logan. “They want to stop the spread and are willing to put resources towards it. The...

Budweiser is skipping the Super Bowl for the first time in nearly four decades By: CNN Alex Tai/SOPA Images/LightRocket/Getty Images (CNN) -- Budweiser's Clydesdale horses have become synonymous with the Super Bowl. But this year, they're getting a rest: For the first time in 37 years, the beer company isn't advertising during the Super Bowl. Instead, Budweiser is shifting the money that would've been spent on the commercial slot — a reported $5.6 million for the February...

By Valerie Hernandez Jan 26, 2021 If you're not a big football fan, one thing you probably look forward to when it comes to the Super Bowl are all of the commercials. Well, for the first time in 37 years, Budweiser and its Clydesdale horses will not be advertising during the Super Bowl this year. Budweiser has decided to take the money that would normally spend on the commercial slot, which is about $5.6 million, and instead support "critical Covid-19 vaccine awareness with donations and future ad campaigns." The coronavirus pandemic has forced Budweiser to rethink its marketing approach an...