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Sources close to the process tell Campaign the Ministry has appointed 17 advertising firms across India to support its work and activities region-wide.
SOUNDING BOARD: For the first time since its debut in 2006, Goafest is moving to Mumbai for 2024, amidst the buzz of impending elections. So, how does the industry feel about it? Campaign India speaks to adland to find out.
SOUNDING BOARD: Independent advertising agency Bang in the Middle recently accused Medanta of idea theft, sparking a renewed debate over the rights and wrongs in client-agency relationships. Campaign speaks to industry experts on whether the agency's decision to pursue legal action is justified.
EXCLUSIVE: Both accounts are being handled by the agency's Delhi office
The Crayons Network, an indigenous integrated agency in India, has secured significant contracts with Chola MS and Som Distillers, marking its position as the official creative partner for these brands.