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Red Arrow Studios Int’l, TV Asahi take the “Crazy Elevator” in format deal London’s Red Arrow Studios International and Japanese commercial broadcaster TV Asahi will co-develop entertainment formats for the international market as part of a new partnership, the companies announced today (May ... May 4, 2021 London’s Red Arrow Studios International and Japanese commercial broadcaster TV Asahi will co-develop entertainment format...

| 04 May 2021 Scripted, formats and factual distributor Red Arrow Studios International and Japanese commercial broadcaster TV Asahi have announced a new co-development partnership, which will see the two companies work closely together to develop new entertainment formats for the international market. With over 60 years of the Japanese content industry, TV Asahi Corporation claims to be Japan’s leading multiplatform entertainment provider, delivering and delivers entertainment shows, animation programmes and drama series for the younger demographic. It has also created a selec...

Red Arrow Studios International & TV Asahi in Co-Dev Pact Red Arrow Studios International and TV Asahi have entered into a co-development partnership for new entertainment formats. The first project in development is Crazy Elevator (working title), a comedic game show in which players try to reach the top of a tower to claim the treasure that awaits them. However, each floor presents a different challenge they must successfully complete and make it back inside the elevator before the doors close. TV Asahi will distribute the format in Asia, while Red Arrow Studios International will handle d...