Butterkist Unveils New Crisp Product
29th April 2021 KP Snacks is expanding its Butterkist popcorn brand with the launch of a new product called Popcorners. The popcorn-based crisps are a triangle-shaped snack, with the brand stating that it was looking to drive “interest and excitement” through the novelty factor of a unique ‘crossover’ proposition. With the lightness of popcorn and the crunch of crisps, Butterkist Popcorners are touted as a lighter snack that contains 50% less fat than standard potato crisps on average. Available initially in Asda from this week at £1.99, the new product is launching in a sharing bag ...