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May 4 2021, 9:37 am | BY Ricki Green | No Comments Independent agencies, The Core Agency and Love Media, have launched a new integrated campaign for Doctors on Demand. It’s the first work for the brand following the agencies winning the account in a competitive pitch in February.   Doctors on Demand is one of the leading telehealth GP services that gives users video access to Australian registered doctors. It offers immediate online video consultations with doctors, psychologists and dietitians, plus new and repeat prescriptions, referrals and medical certificates. Doctors on Demand...

April 28 2021, 12:25 pm | BY Ricki Green | 1 Comment “My Way”, a grandiose song and symbol for patriarchy, has been flipped on its head with an unconventional choir of fearless women singing it in their own voices, in a new Ethical Nutrients campaign, LIVE LIFE RESILIENT via Brainheart in collaboration with Friends & Allies.   In a culture that celebrates perfection and a category that traditionally offers quick fixes, the rally cry of LIVE LIFE RESILIENT; is not picture perfect, celebrity standards, but a celebration of real life. The campaign features real women, juxtaposed agai...

Awards and Events 14 Add to collection Folk Wunderman Thompson's Karl Waters appointed to the Brand Experience & Activation Lions shortlisting jury Karl Waters, creative partner, Folk Wunderman Thompson, Ireland has been announced as the fifth and final creative professional from Ireland who will judge the work for Cannes Lions 2020/21. Karl has been appointed as a member of the Brand Experience & Activation Lions shortlisting jury, commenting: “I’m delighted to be a judge at Cannes this year, the festival I always look to for inspiration. The Brand Experience & Activation category has p...

Gabriella Smith and Missy Mazzoli finds unexpected yet inspired communion with selections from Bach’s French Overture BWV 831, Cello Suites No. 5 and No. 6, and Contrapunctus 5 and 6 from his seminal unfinished masterpiece, The Art of Fugue. This performance will be broadcast on this event page and is free with registration. Once you have registered, return to this page on May 23, 2021, scroll down to the section “Watch the Stream” and enter the password provided to you at registration. The performance will be available to view On-Demand for the following 7 days.  Nadia Sirota. Ph...

New Probiotic Soda Gets Package Design that Pops A brand and package design for new-to-market functional soda Culture POP feels familiar, with subtle nuances, and drives consumer trial in the natural and mass retail channels. Mar 17th, 2021 New Culture POP Soda is crafted with real, functional ingredients and only a touch of sweetness. Its mix of live probiotics, organic juices, and organic ground spices delivers a complex, tasty twist on familiar flavors. Culture POP, says its producers, is a soda you can  feel good about. When independent creative agency, ROOK/NYC, first started...