TV Giants Rake In Cash From Georgia Special Election Ads
Jessica McGowan/Getty Images Political ad tracker AdImpact estimates that $431 million had been spent on the runoff as of Dec. 11. Political advertising usually grinds to a halt after the presidential election, but for some TV companies this year, the cash keeps rolling in. On Jan. 5, as Georgia plans a runoff election for two U.S. Senate seats that will determine whether the Democrats or Republicans control the Senate — making the stakes national — the inbound cash for media has been extraordinary. Political ad tracker AdImpact estimates that $431 million had been spent on the runoff as ...