The Future of SEO Lies in the "Messy Middle" of the Purchase Journey
I have seen the future of SEO and it lies in the “messy middle” of the purchase journey. The “messy middle” is where people decide what to buy, according to research by Google’s Market Insights team in the U.K. Advertisement Continue Reading Below Now, I wish that this vision of where SEO is headed in 2021 and beyond was mine. If I’d figured this out on my own, then I could charge big bucks to share this knowledge and wisdom with others. The article was written by Alistair Rennie and Jonny Protheroe, who work on Google’s consumer insights team in Great Britain. This 1,000-word a...
Source: searchenginejournal.com