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the country in traffic accidents from freezing to death in the elements or from a range of other causes as a direct result of this storm. multiday snowfall totals have been titanic, up to 43 inches in hard hit buffalo. governor hochul requesting a federal disaster declaration due to the historic winter storm. >> it is devastating. it is going to a warzone and the vehicles along the sides of the roads are shocking. it is not just small vehicles, it is literally snowplows, it is major size recovery vehicles and utility vehicles and tow trucks. so we have a real challenge right now are ...

The electric vehicle startup is looking to stand out from its competitors. since its launch in 2009, but it has faced several challenges from investor scrutiny to layoffs and competition. and christine rowen mads has more on how the company is managing. >> reporter: rivian makes electric vehicles for active lifestyles. electric vehicles starting at around $70,000. with a customer backlog of 114,000, thanks to a host of production issues which rivian's founder calls -- >> category of really good problems. >> reporter: but despite recalls, billions in losses and large stock value decline, his i'...