Why are the Japanese so obsessed with the cute?
Joshua Paul Dale is a professor of American literature and culture at Chuo University in Tokyo and a pioneer in what is apparently a burgeoning academic field called ‘Cute Studies’ – or what Damon Runyon might have called ‘Pretty Cute’ Studies, as in ‘“Are You Kidding Me? You Study This?” Studies.’ In fairness, Dale makes
Source: spectator.co.uk