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The summer of 2004 was hot and a heatwave was experienced in many parts of the country. As they tend to do during periods of hot weather, sales of Guinness declined as polyamorous punters opted for colder and faster dispensed lagers and ciders.
Little Black Book, 10 bronze, five silver, and seven gold Effie's were awarded along with one grand Effie winner
It's county final week in Donegal. Holders Naomh Conaill take on Gweedore in Sunday's Michael Murphy Sports & Leisure senior football final at
Little Black Book, Round two judging panel consists of 22 professionals who demonstrate expertise in delivering successful campaigns and shaping the industry landscape
Little Black Book, The awards are open to all agencies and brands that want to be recognised for their most effective marketing efforts that made a difference and achieved real, measurable results