H&M HM-B Q1 Sales Down 2 Percent in First Results Under New CEO
H&M Group HM-B first quarter sales were down, while March bumped up 2 percent.
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H&M Group HM-B first quarter sales were down, while March bumped up 2 percent.
The group hit 25 percent recycled textiles in 2023, with the aim to double that by 2030 as it tries to go "circular."
Shares jumped 20 percent by midday as the company revealed its upcoming balancing act of consumer expectations, after reporting first-quarter sales down by 2 percent.
H&M continued to increase its use of recycled materials, including polyester, revealed in its annual report and in an interview with group chief sustainability officer Leyla Ertur.
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