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The annual Data Privacy Day is celebrated on January 28 and seeks to raise awareness about the importance of the same.
3 trends set to dominate African mobile apps in 2022
A new report from AppsFlyer in collaboration with Google, which tracked mobile app activities across three of Africa’s largest app markets (Kenya, Nigeria and South Africa) between Q1 2020 and Q1 2021, showed that the African mobile app industry (which is predominantly Android) increased by 41 per cent in overall installations. The report shared insights into how the African app market has fared since the pandemic broke out last year, showing that in the continent, Nigeria registered the highest growth, with a 43 per cent rise; South Africa’s market increased by 37 per cent and Kenya incr...
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