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You too can smell like Luke Littler! Kebab-loving teenage darts sensation wants to trademark his 'The Nuke' nickname so he can use it on a brand of perfume

Published: March 9, 2024

The 17-year-old, who rose to global fame after reaching the final of the 2024 PDC World Darts Championship, has filed an application to protect his personal brand from imitators.

Source: dailymail.co.uk

Darts prodigy Luke Littler, 17, lands lucrative modelling deal with BoohooMAN after his barnstorming efforts at the PDC World Championship final

Published: February 3, 2024

The 17-year-old has been officially announced as a representative for the clothes retailer after experts previously predicted he could become a millionaire in a matter weeks.

Source: dailymail.co.uk

Luke Littler could become millionaire despite darts heartbreak, experts say

Published: January 5, 2024

Despite losing in the PDC World Darts Championship final on Wednesday night, the engaging 16-year-old can comfort himself with the thought he's hit the bullseye earnings-wise with so-called Littler-mania drawing record television viewers to the sport.

Source: express.co.uk

Luke Littler could earn '£40million fortune' in sponsorship deals despite darts...

Published: January 4, 2024

Luke 'The Nuke' Littler lost 7-4 to Luke 'Cool Hand' Humphries in the 2024 PDC World Darts Championship final, but he could be on track to earn a fortune.

Source: lbc.co.uk