How TikTok turned the Orthodox favorite Miami Boys Choir into pop culture phenomenon
(JTA) -
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As the longtime Jewish singing group enjoys an unlikely viral moment on TikTok, The Times of Israel speaks to alumni about their experience in the choir and its lasting impact
One commenter on the original MBC video referred to the genre of music as “K-Pop (kosher pop),” and I haven’t stopped laughing at the randomness of this phenomenon in public whenever I think about it a little too hard.
Viral videos on social media bring new resurgence to the religious choir, whose alumni say helped them connect to music; they hope new popularity will help other Jewish music projects see light
One defining characteristic of the Orthodox pop genre is its exclusivity — for male singers only.