Does being "green" work for consumers?
Over the last few decades, concern for the environment has soared up the political and business agenda. Over the last few decades, concern for the environment has soared up the political and business agenda. Today one can find a plethora of companies offering to offset carbon emissions ranging from non-profit organizations to ventures backed by high street and investment banks. Consumers of travel are notoriously price sensitive and many will shop around for hours to save less than 1% on the price of their holiday. Green initiatives cost money, and one has to ask whether being ‘green’ rea...
Source: eturbonews.com
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