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LYCRA Brand Launches New Customizable Fit Solution at Kingpins Amsterdam - Vimarsana News

LYCRA Brand Launches New Customizable Fit Solution at Kingpins Amsterdam

The LYCRA Company a global leader in developing innovative and sustainable fiber and technology solutions for the apparel industry announced the launch of a revolutionary new targeted shaping innovation for stretch denim at a press conference at Kingpins Amsterdam today.

The Solidarity Selvedge project - Vimarsana News

The Solidarity Selvedge project

Introducing the ‘Solidarity Selvedge’ project - a Turkish-Dutch collaboration to set up an exchange program that connects the disaster-stricken Turkish...

Stretch yourself #2: Denim of the future, designed by Gen Z Diversity in Denim - Vimarsana News

Stretch yourself #2: Denim of the future, designed by Gen Z Diversity in Denim

The latest denim design exploration by the House of Denim Foundation x Jean School students, in collaboration with The LYCRA Company and 7 of the most

Brazil Innovation Hub Buoys Denim Development - Vimarsana News

Brazil Innovation Hub Buoys Denim Development

In service of this goal, the organization’s subsidiary Denim City founded an innovation campus in Amsterdam in 2014. Now, the Denim City footprint is extending to Brazil with a new location in São Paulo, opened last fall. Like the location in the Netherlands, Denim City São Paulo is focused on connecting the next generation of denim creators with the leading minds in the field to drive sustainability. An on-site academy enables professionals and graduates to learn about topics such as techniques in laundry, the basics of denim production and how to position a denim brand. This article is ...