The 3 Phases of Travel That Will Drive Hotel Metasearch in 2021
Send It’s highly likely that the global travel landscape will look very different in Q4 2021 than it does at the moment, as more people get vaccinated and travel restrictions are lifted. DerbySoft’s Charles BeeBee, global head of sales and marketing, and Ken Nishizu, president, marketing services, forecast that travel in 2021 will happen in three separate phases. According to BeeBee and Nishizu, thinking about travel’s rebound in this way can help hoteliers make better decisions in how they target travelers via metasearch campaigns. SkiftX spoke to BeeBee and Nishizu to learn more about...
Source: skift.com