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'Where Life Leads': Council adopts new destination brand - Vimarsana News

'Where Life Leads': Council adopts new destination brand

The Grand Junction City Council adopted a new destination brand, a customized branding strategy developed by Visit Grand Junction. Visit Grand Junction partnered with consultant Destination Think to create the destination brand, which includes the tagline “Where Life Leads,” as well as four custom fonts, a logo and “Place DNA.” The process cost about $85,000. Visit Grand Junction Executive Director Elizabeth Fogerty said they included a significant amount of outreach to the local community when developing the brand strategy. “These stories and experiences we hear from...

What is the new Visit Grand Junction slogan? - Vimarsana News

What is the new Visit Grand Junction slogan?

After a year of work and input from the community, Visit Grand Junction and consulting firm Destination Think unveiled a destination brand strategy for the city at the City Council’s Monday work session. The results of the branding process included the development of a font for the city to use to represent its brand, a specially selected color palette and a tagline for Grand Junction — Where Life Leads. Steve Hanzic, Destination Think creative director, explained to the city council how they took the hundreds of pages of feedback from the community and condensed it down into the thr...

West Coast Tourism summit set for Jan. 25, 26 - Vimarsana News

West Coast Tourism summit set for Jan. 25, 26

Author of the article: Press Release Publishing date: Jan 14, 2021  •  January 14, 2021  •  1 minute read  •  Article content The County of Huron Economic Development will be host to the Ontario’s West Coast Tourism Summit 2021 later this month. The summit is a free, virtual, two-day conference available to Huron County tourism operators and stakeholders on Jan. 25 from 1:30 p.m. to 4 p.m. We apologize, but this video has failed to load. Try refreshing your browser. West Coast Tourism summit set for Jan. 25, 26 Back to video William Bakker of Destination Think will be discu...

Online summit to dive into tourism - Vimarsana News

Online summit to dive into tourism

Huron County is hosting a virtual summit on tourism. The 2021 Ontario's West Coast Tourism Summit is a free, t...