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UFC Taps In Swappable Logo Ads With 4D Sight Technology Deal

Published: October 2, 2023

4D Sight's technology lets UFC live swap ad logos on the Octagon's floor during bouts, unlocking new markets while complying with country limits on some advertiser types.

Source: forbes.com

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New YorkUnited StatesNew York Stock ExchangeErhan CirisJose CuervoYork Stock ExchangeGroup HoldingsDevelopment Alon CohenDevelopment AlonNorth AmericaNew York CityRiot Games4d SightMotion GraphicsUfc Taps In Swappable Logo AdsSports Advertising