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OMD India aims to get rid of 'challenger agency' tag and re-establish itself as dominant force: Anisha Iyer: Best Media Info

Best Media Info: In the backdrop of the pandemic and the industry moving towards a digital-focused landscape, Iyer, CEO, OMD India, stated that the agency had to undergo a thorough restructuring of the talent arsenal | Advertising News ....

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How digital is overtaking TV advertising, LV Krishnan explains: Best Media Info

Best Media Info: Speaking at the CII Big Picture Summit 2022, Krishnan, CEO, TAM Media Research, highlighted that digital ad insertions have grown by over 90% while TV ad volumes have grown only 25% in comparison of 2| Advertising News ....

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