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ASCI releases guidelines to clamp down on false environmental claims in ads | Advertising

Effective 15 February 2024, these guidelines aim to ensure that environmental claims made by advertisers are reliable, verifiable, and transparent
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Manisha Kapoor , Advertising Standards Council Of India , Campaign India , Advertising Standards Council , Environmental Claim , Reenwashing Ads ,

The CMO's MO: Demystifying insurance products for consumers remains a challenge for marketers - HDFC Life's Vishal Subharwal | Marketing

From his admiration for Maggi noodles to the 'holy grail of a marketer'`, Subharwal, chief marketing officer and group head strategy, HDFC Life spills the beans in this edition of CMO's MO ....

United States , Vishal Subharwal , American Express , Sar Utha Ke Jiyo , Mos Mo , Vishal Subharwal , Hdfc Life ,

Varengold Bank invests in Dutch BNPL firm Billink

Germany's Varengold Bank has invested €29.5 million in Dutch buy now pay later fintech Billink. ....

Frank Waagmeester , Germany Varengold Bank , Dutch Chamber , Varengold Bank , Billink Check Out ,

A Moment of Decision: Wide-Ranging Implications of Korea's Proposed Platform Competition Promotion Act

Korea’s digital transformation is at an inflection point. The Korean Fair Trade Commission’s (KFTC) proposal to enact the Platform Competition Promotion Act (PCPA), modeled on the European Union’s Digital Markets Act (DMA), risks radically reshaping the nation’s framework for regulating and promoting its emerging digital markets. ....

United States , South Korea , North Korea , Robertd Atkinson Robatkinson , Robertd Atkinson , Us National Security Advisor Robert Obrien , Korean Fair Trade Commission , Innovation Foundation , European Union , European Union Digital Markets Act , Information Technology , Platform Competition Promotion Act , Digital Markets Act , Security Advisor Roberto Brien , South Korea , He Korea Times , Orea Times , Orean News In English ,