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TikTok in healthcare: How should pharma marketers approach the platform?

Published: March 24, 2023

How can pharma companies embrace the opportunities afforded by TikTok, and overcome regulatory challenges?

Source: econsultancy.com

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United KingdomOgilvy Social LabAssociation Of The British Pharmaceutical IndustryOgilvy Health Ever Heard Of HealthtokOgilvy HealthPrescription Medicines Code Of Practice AuthorityDimitri CologneStrategy DirectorEver HeardPrescription Medicines CodePractice AuthorityBritish Pharmaceutical Industry