Mall developers: Dehradun to Surat, Ludhiana to Kochi: Big mall developers bet on smaller cities for profit
Building a mall is a capital-intensive business and achieving break-even can take over five-seven years. Also, bigger the city, the more expensive is the development. Even the recovery of investment takes a longer duration. But smaller cities with an aspiring consumer base can change this equation in favour of developers.
Source: indiatimes.com
