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Riveridge geared for huge apple season - Vimarsana News

Riveridge geared for huge apple season

Facing a huge national apple crop year, Don Armock’s philosophy is that it’s good to compete with a huge, high-quality crop of his own.

Michigan apples hit all-time peak - Vimarsana News

Michigan apples hit all-time peak

In August the Michigan Apple Committee announced a crop estimate of a whopping 29.5 million bushels, a 10 million increase year-on-year.

Riveridge expects large volume of Evercrisps in 2021 - Vimarsana News

Riveridge expects large volume of Evercrisps in 2021

By January 22, 2021 It was more than three decades ago when Riveridge Produce Marketing was founded in Sparta, MI, by three partners — Don Armock, Roger Geers and the late Dan Rock Sr. — who shared a background in Michigan produce, and a vision for a different way of doing business. Today, the vertically-integrated apple grower/packer/shipper/marketer represents about 50 percent of Michigan’s fresh apple crop and is leading the way in food safety, new orchard technology and innovation in sales and marketing. “Winter apples are an important product for Riveridge because it is part of...