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Filipinos in general are always on the lookout for the latest trends and newest products that make our lives easier.

Study: Customer ID a problem for brands, publishers As the digital space becomes more fragmented, and as more consumers opt-out of sharing their information it is becoming ever more harder for brands, marketers, and publishers to connect with their bases. That difficulty will only continue according to one report, which finds that while many are planning for the phasing out of cookies and simple solution hasn't yet been identified. According to Lotame researchers most marketers (60%) say multiple interoperable identity solutions are the best option to serve relevant ads to consumers. The pro...

7 channels grew 31.3% over November 2019, according to Digital Commerce 360 8 9 Online sales will account for 21.0% of total retail sales in 2020, up from 15.8% in 2019 and 14.3% in 2018 10 Digital Commerce 360 estimates that e-commerce sales will reach $839.02 billion by the end of 2020 representing a 40.3% growth from 2019. 11 This number represents the highest annual U.S. e-commerce growth in at least two decades. 12 Additionally, growth in e-commerce accelerated by two years, 13 thus if it were not for the pandemic, the nearly $840 billion in online retail sales in 2020 would not have bee...