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7 Marketing Lessons from TikTok, Hulu, and Taco Bell


By Molly Sloan •
Remember when no one had heard of TikTok?
The irresistible video-sharing app reached 2 billion downloads in April 2020. And they’re continuing to gain market share as the fastest growing social media app in the world, especially among Gen Z.
That’s in no small part due to Nick Tran, TikTok’s Head of Global Marketing.
At every point in his career, he turned what most people would call the wrong place at the wrong time – say, during a multi-million dollar lawsuit at Taco Bell or when Samsung’s Galaxy phones exploded (!)…into the right place at the right time. ....

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